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Showing posts from January, 2023

Role of Competitive Intelligence Services in Healthcare

  Over-the-counter medicines can provide temporary relief. So, people want professional healthcare services for comprehensive diagnosis and treatment. However, many hospitals and pharmaceutical companies must compete to engage patients and conduct their operations in a financially sustainable manner. This post will elaborate on how competitive intelligence can improve healthcare services.  What is Competitive Intelligence (CI) for the Healthcare Industry?   Competitive intelligence includes collecting data on market trends, an organization’s internal activities, competitors’ strategies, and public policies. For example, a data processing partner can provide  healthcare market research  to help you learn why patients go to your rival clinics or use the medicine offered by your competitors.  Healthcare competitive intelligence  will modify conventional CI services to help hospitals, pharmaceutical companies, assistive technology developers, and public health depar...